Liebherr names dealer in Northwest

By |  October 5, 2015

Liebherr signed a dealer agreement with Orion Equipment that will give Orion responsibility for the promotion, sales and service of Liebherr’s line of earthmoving and material handling equipment. Through this agreement, Orion will service customers mainly in the greater Seattle and greater Portland regions.

“We are very excited for this new business relationship and look forward to working with the team at Orion Equipment,” says Peter Mayr, president of Liebherr. “Their corporate values are similar to those of Liebherr. Their professional approach and their focus to provide excellent service are assets that Liebherr customers will benefit from.”

Orion Equipment has been a dealer and distributor of heavy and civil construction equipment, logging and forestry equipment, demolition equipment, and scrap and recycling equipment for more than 30 years. The company looks forward to the newly-formed partnership with Liebherr.

“The breadth and depth of the product lines that Liebherr offers, coupled with their exceptional quality, makes it the partner for the unique construction, demolition and material handling needs of this region,” says Van Ruiter, Orion president and CEO. “In addition to typical commercial and residential construction, the Pacific Northwest also includes ports, large infrastructure projects, logging and other regionally specific industries that Liebherr equipment is uniquely designed to handle.”

Established in 1949, the Liebherr Group offers a product range that includes earthmoving and material handling machinery, mining equipment, mobile cranes, construction cranes, mixing technology, domestic appliances, maritime cranes, aerospace and transportation systems, machine tools and automative systems.

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Allison Kral

About the Author:

Allison Kral is the former senior digital media manager for North Coast Media (NCM). She completed her undergraduate degree at Ohio University where she received a Bachelor of Science in magazine journalism from the E.W. Scripps School of Journalism. She works across a number of digital platforms, which include creating e-newsletters, writing articles and posting across social media sites. She also creates content for NCM's Portable Plants magazine, GPS World magazine and Geospatial Solutions. Her understanding of the ever-changing digital media world allows her to quickly grasp what a target audience desires and create content that is appealing and relevant for any client across any platform.

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