Hobart campaign focuses on filler solutions

By |  June 4, 2014

Hobart Brothers Co., maker of filler metals, launched a new brand campaign called “It’s the tie that binds” that is designed to help customers find the correct filler metal solutions and celebrates the tie that binds science and people.

Filler metal customers visiting the new Hobart brand campaign website can:

  • request a free Hobart filler metal sample to experience firsthand ways to achieve faster, more productive welding;
  • ask to speak with a Hobart welding specialist, who can provide valuable feedback and product recommendations based on individual applications; or
  • request free product literature to help evaluate product specifications and more.

The website also features videos of other customers’ success stories, including Bad Boy Mowers. Customers can also find out about the newest Hobart filler metals to address their welding needs.

“Having a connection to our customers is at the heart of the partnerships we create, and at the heart of our collaborative approach to welding,” says Rich Thompson, the company’s vice president of marketing. “Hobart is proud to be a part of every creation its products help customers bring to life.”

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