HCEA names VP of construction equipment sales

Ross

Hyundai Construction Equipment Americas (HCEA) named Michael Ross as vice president of construction equipment sales.

In his new position, Ross will be responsible for managing all aspects of dealer sales with internal and field staff, according to the company. He will report directly to M.S. Kang, president of HCEA.

“Mike has well-diversified experiences in this industry, not only with sales but with product marketing and support,” Kang says. “I believe that he will deliver customized value to dealers with his knowledge and experience.”

Ross, a West Point graduate, came to HCEA with 23 years of industry experience, including regional sales management, product support, national account administration and more, according to the company.

HCEA also recently recognized its top dealers at a ceremonial awards dinner in Chicago, as part of the Associated Equipment Distributors Summit.

Based in Norcross, Georgia, HCEA offers a line of wheel loaders, wheeled excavators, crawler excavators, compact equipment and hydraulic breakers.