Genesis Attachments promotes regional sales manager

Orvedahl

Genesis Attachments promoted Matt Orvedahl to Midwest regional sales manager.

According to Genesis, Orvedahl has extensive sales experience and relationships in the Midwest territory, which covers Iowa, Minnesota, North Dakota, South Dakota, upper Michigan, Wisconsin, Manitoba and Ontario.

Orvedahl joined Genesis in May 2017 as a product sales and service representative. In that role, he was responsible for parts sales growth, serving scrap metal processing and demolition customers’ parts, and refurbishment and service needs in the Midwest sales territory, according to the company.

Earlier this year, Genesis Attachments was acquired by NPK Construction Equipment.

Based in Superior, Wisconsin, Genesis Attachments is a manufacturer of shears, grapples, concrete processors and specialty attachments for the scrap processing, demolition, material handling and offshore decommissioning industries.