ConExpo-Con/Agg releases mobile app

By |  January 4, 2017

ConExpo-Con/Agg and IFPE 2017 released a mobile app to help attendees pre-plan their show visits.

The app, powered by Caterpillar, is also designed to help attendees stay connected while on the show floor. According to the organizers, the app continuously syncs to the online show planner, which attendees can use to create personalized agendas, search for exhibitors, find new products and check out education sessions.

The app sends attendees real-time show notifications, gives them access to show news and allows them to network with fellow attendees. In addition, attendees can use it to participate in show activities to earn prizes and share updates, photos and videos via social media.

“Customers are increasingly turning to mobile platforms for convenience and ease of use,” says George Taylor, vice president of Caterpillar’s marketing and digital division. “Cat is excited to power the trade show’s first mobile app enhanced by beacon technology, helping attendees make the most of their time in Las Vegas.”

You can download the app by searching “ConExpo-Con/Agg” or “IFPE” in your mobile app store.

ConExpo-Con/Agg and the co-located IFPE exhibition will be held March 7- 11 at the Las Vegas Convention Center in Las Vegas.

Allison Kral

About the Author:

Allison Kral is the former senior digital media manager for North Coast Media (NCM). She completed her undergraduate degree at Ohio University where she received a Bachelor of Science in magazine journalism from the E.W. Scripps School of Journalism. She works across a number of digital platforms, which include creating e-newsletters, writing articles and posting across social media sites. She also creates content for NCM's Portable Plants magazine, GPS World magazine and Geospatial Solutions. Her understanding of the ever-changing digital media world allows her to quickly grasp what a target audience desires and create content that is appealing and relevant for any client across any platform.

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