Komatsu launches sales, support unit in New Jersey

Komatsu Northeast represents Komatsu construction, mining and utility equipment sales. Photo courtesy of Komatsu

Komatsu America Corp. formed Komatsu Northeast, a new business unit, and assumes Komatsu’s trade territory for the state of New Jersey.

Komatsu Northeast represents Komatsu construction, mining and utility equipment sales and rentals, parts, service and customer support activities. Previously, Binder Machinery Co. served and supported the territory.

“This investment, in addition to our ownership positions at Midlantic Machinery and Edward Ehrbar, reflect Komatsu America’s commitment to excellence in the Northeast region of the U.S.,” says Rod Schrader, CEO of Komatsu America. “I know with the extra support and the team we have in place, we can deliver unrivaled products, services and solutions that exceed customer expectations.”

The new unit will support Komatsu’s long-term strategic plans to grow and strengthen the distribution channel by getting closer to the customer, the company says. Komatsu intends to represent a variety of complementary product lines in this market. In addition, all employees, facilities and customer support infrastructure from Binder Machinery will be retained. No other transaction terms will be disclosed.

Komatsu America Corp. is a U.S. subsidiary of Komatsu Ltd., the world’s second largest manufacturer and supplier of earth-moving equipment, consisting of construction, mining and compact construction equipment. Komatsu America also serves the forklift and forestry markets. Through its distributor network, Komatsu offers a state-of-the-art parts and service program to support its equipment. Komatsu has proudly provided high-quality reliable products for nearly a century.